The Wire / Scene

AFEM releases ethical guide for independent music promoters

A new resource outlines best practices for ticketing, marketing and event insurance, aimed at emerging promoters.

AFEM has published a guide intended to help new and independent music promoters adopt ethical standards across key operational areas. The document covers topics such as ticketing procedures, marketing tactics and event insurance, offering practical recommendations for fair and transparent practices. By providing this framework, AFEM seeks to support promoters in building sustainable events while protecting audiences and artists. The launch was reported by Mixmag.

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